Source Link http://unevolvedbrands.com
Read MoreBrand Identity
Clean and stylish identity work from Lume Studio. Found on CreativeReview.
Source Link Lume Studio
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The latest Unevolved Brands from yours truly, think the background gives it a away a little. :)
Source Link http://unevolvedbrands.com
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Particulary taken with the main logo design for Braufactum, designed by Flächenbrand, it’s a gorgeous mark.
Link http://lovelypackage.com/braufactum/
Read MoreNot a new post, but still interesting to take a look back over the past few years and see the success or failure of some logo redesigns.
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Neat look at how unbranded cigarette packaging could look. You know how these things pan out though.
The unbranded non designs will end up being so fashionably cool that it ends up being…
Link http://bldgwlf.com/unbranded/
Read MoreSome interesting thoughts on brand naming and a passing explanation of how BlackBerry came to be.
Link How to Pick the Perfect Brand Name | Fast Company
Read MoreYou can always count on someone coming along and throwing a spanner in the works when a big new logo is revealed.
The colourful and decent logo for the Rio 2016 Olympics has been branded as a copy of the Telluride Foundation logo. There is similarity but to say it was plagiarized is a little over the top. I say the charge is utter poppycock.
You just need to know when to draw the line when comparing ‘similar’ logos.
Link Brazilian design shop defends Rio 2016 logo
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Ambitious project, but love the result. Useful breakdown of the logo process as well.
Link UC.DOD: Valentine’s Day Identity Redesign
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My first impression was that it looked similar to the Brazilian 2014 WorldCup logo. Not the same, but it just reminded me of it, the general shape, look and feel. Swap the dancing people for hands etc.
GIven the location and timing of both events I wonder if this was deliberate, to create some kind of brand fusion.
In any case, it’s a more polished logo than the World Cup logo which has been somewhat slated. Found on UnderConsideration (the link gives a 404 right now).
Link Olympic.org
Read MoreI wonder if the recently formed CIA outfit ‘WTF‘ will be around this time next year. Yes I know, the CIA is not really a brand… or IS it? Certainly not a commercial brand, but it’s a recognisable ‘entity’, that has values, provides a ‘service’. Interesting.
Link Naming and Branding Casualties of 2010
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