About The Logo Smith - Work Biography

I’m Graham Smith, founder of The Logo Smith: an Independent Logo & Brand Identity Studio.

My chosen path in Graphic Design design started straight from school, with an apprenticeship at Manor Park Press, way back in 1989. After being made redundant the day after I completed my apprenticeship, I embarked on a journey that saw me work for: Print Companies, Design Studios and Marketing & Advertising Agencies.

My last full-time job was at Gemini Press Limited, where I worked for close to 10 years. I worked onwards and upwards to finally become the Senior Studio Graphic Gesigner, as well as the Studio Technical Manager, of 20 Designers and Pre-Press Technicians. 

I left Gemini Press, some 10 years ago, to set-up my own company: The Logo Smith, and this is where I find myself today. Leaving the relative secuity of full-time jog to go freelance is scary, but it's a change that I'm forever happy with.

Since leaving school I have accumulated over 27 years experience in: Graphic Design, Logo & Brand Identity Design, Typography, Reprographics, Photography, Advertising, Marketing, WordPress, SEO and Social Media.

I dedicate my time to working with Local and Worldwide Clients, on various styles of Logo & Brand Identity Projects.

Although I'd be hesitant to say I had a 'design style', if pushed I'd say I drift towards: clean, strong, minimal, geometric, cliché free with a strong typographic leaning.

As well as designing stuff, I also fully utilise the power of the internet, and social media. I write frequent blog articles on Logo and Brand Identity Design, as well finding and sharing cool and interesting articles each day.

Incidentally, this led to three book publishers approaching me, within the last year, to author books on Logo & Brand Identity Design. Unfortunately, I had to pass these up due to ongoing client work.

About Graham Smith - Personal Biography

I like to think there's a little more to me than just being a Logo & Brand Identity Designer.

One of my main passions is to run, as well as race in Triathlons. So far I've completed about 15 triathlons, covering both Sprint Distance, and OIympic Distance (Standard). 

One of my greatest personal and physical challenges: to run the London 2 Brighton (62miles Ultra Marathon) in 2017, an incredible achievement by anyones standard. The year previously I also ran the SDW100  (South Downs Way 100 Mile Relay), as part of a 6-person relay team with Brighton Tri Club.

People that know me, or know of me, understand how important my dog children are to me.

These wonderful friends have helped me through some tough personal and work challenges over the years, and having these in my life is what keeps one grounded. 

Being fortunate to work from home allows me to start each and every day taking the dogs for a long walk in the country. After this we'll head to the beach, where I'll buy my first coffee of the day from the kiosk. I'll usually repeat this routine in the evening.